Marketing Management (BUS408 (UG23))

Term: Spring 2024 (UNDG)

Faculty

	Judith Kay DonahueShow MyInfo popup for Judith Kay Donahue
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Schedule

Tue-Thu, 7:30 AM - 8:45 AM (1/30/2024 - 5/17/2024) Location: MAIN (Cleveland Prof Dev Ctr 106A - Classroom Lecture)

Description

A managerial approach to application of basic marketing concepts. Many marketing concepts are explored in-depth through the use of publication and case studies. Prerequisite: BUS 307.(3 s.h.)