Marketing Management (BUS408 (UG24))

Term: Spring 2025 (UNDG)

Faculty

	Judith Kay DonahueShow MyInfo popup for Judith Kay Donahue
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Schedule

Mon-Wed, 7:30 AM - 8:45 AM (1/14/2025 - 5/2/2025) Location: MAIN (Cleveland Prof Dev Ctr 106A - Classroom Lecture)

Description

A managerial approach to application of basic marketing concepts. Many marketing concepts are explored in-depth through the use of publication and case studies. Prerequisite: BUS 307.(3 s.h.)