International Marketing (BUS419 (UG09))

Term: Spring 2011 (UNDG)

Faculty

Bruce Watley PhDShow MyInfo popup for Bruce Watley PhD

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Schedule

Mon-Wed-Fri, 1:00 PM - 1:50 PM (2/3/2011 - 5/20/2011) Location: MAIN (Cleveland Prof Dev Ctr 206 - Classroom Lecture)

Description

Provides an analysis of world markets, their respective consumers and environments and the marketing management required to meet the demands of true world markets in a dynamic and ever changing setting. Prerequisite: BUS 307.