International Marketing (BUS419 (UG11))

Term: Spring 2012 (UNDG)

Faculty

Bruce Watley PhDShow MyInfo popup for Bruce Watley PhD

Email address is hidden, click here to email

Schedule

Mon-Wed-Fri, 1:00 PM - 1:50 PM (2/2/2012 - 5/18/2012) Location: MAIN (Cleveland Prof Dev Ctr 222 - Classroom Lecture)

Description

Provides an analysis of world markets, their respective consumers and environments and the marketing management required to meet the demands of true world markets in a dynamic and ever changing setting. Prerequisite: BUS 307.