Marketing Management (BUS408 (UG19))

Term: Spring 2021 (UNDG)

Faculty

	Judith Kay DonahueShow MyInfo popup for Judith Kay Donahue
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Schedule

Tue-Thu, 7:45 AM - 9:00 AM (2/2/2021 - 5/14/2021) Location: MAIN (Cleveland Prof Dev Ctr 213 - Hybrid Synchronous)

Description

A managerial approach to application of basic marketing concepts. Many marketing concepts are explored in-depth through the use of publication and case studies. Prerequisite: BUS 307.(3 s.h.)