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Course Information

Strategic Management (BUS427 (UG17))

Term: Spring 2018 (UNDG)

Faculty

Bruce Watley PhD
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Schedule

Mon, 5:30 PM - 9:30 PM (3/19/2018 - 5/14/2018) Location: MAIN (Cleveland Prof Dev Ctr 222 - Classroom Lecture)

Description

Integrates all of the business functions through a process involving strategic management and analysis, implementation and evaluation. This will assist the student in developing the comprehensive understanding necessary for making sound business decisions. The areas covered include development of mission statements, analysis of internal and external environments, formulation of strategic plans and methods of implementation. Prerequisite: Senior standing.