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Course Information

Strategic Management (BUS427 (UG19))

Term: Spring 2021 (UNDG)

Faculty

Bruce Watley PhD
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Schedule

Mon, 12:00 AM - 12:01 AM (3/15/2021 - 5/9/2021) Location: MAIN (Other ARR - Online Course)

Description

Integrates all of the business functions through a process involving strategic management and analysis, implementation and evaluation. This will assist the student in developing the comprehensive understanding necessary for making sound business decisions. The areas covered include development of mission statements, analysis of internal and external environments, formulation of strategic plans and methods of implementation. Prerequisite: Senior standing.